- Magazine title uses a different font style, unique colouring and a contrasting black and white border to make it easier for fans to identify it.
- Use of two main colours for the rest of the text; white and yellow, both warm, positive colours.
- Main image is not brightly coloured, allowing the text to stand out.
- The text frames Morrissey's face, making him easier to identify.
- Promotion for free posters is present at the top of the cover and easily noticeable.
- Free posters are shown in the top right corner so potential buyers know what they're getting, but don't clutter up the cover.
- Bold fonts stand out well.
- Morrissey's head is slightly in front of the magazine title, which draws attention to him.
Textual Analysis
- Important words are coloured yellow eg "Kaisers", "The Mozfather". This helps draw attention to the magazine's features.
- Text is brief and to the point, allowing a casual reader to easily identify the features of the magazine.
- Information about the free promotion is located close to the title, so people will notice it quickly.
- Band names get the largest amount of room on the cover.
- Test showing how large the promotional items are is also present and easily noticeable.

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