Tuesday, 23 November 2010

Music magazine cover analysis 2

Graphical Analysis

  • Refined colour scheme of red, white and black suggests a sensible, refined magazine. The red is also remeniscent of red carpets of the sort found at concert theatre, which reinforces the Classical Music theme. The quiet white background suggests a less brash genre of music than brightly coloured magazines.
  • The white background allows the elegantly fonted text to be read easier, while it might be overlooked if the background was coloured.
  • The cover is crowded with images and text, perhaps showing off its sophisticated nature.
  • The lady in the main image is wearing an pink outfit which complements the red colour scheme.
  • The other people on the front cover slide nicely into place; they don't invade and clutter up the space of the rest of the cover.
  • A red box in the top left corner outlines the important free offer.
  • The lady in the main images is slightly in front of the magazine title. This helps her to stand out. Kerrang did the same with Morrissey.

Textual Analysis

  • Elegant font suggests the magazine's sophisticated qualities.
  • Differently fonted red "f" helps people remember the brand. Having both letters of "fm" this way may have looked too flashy, but having just one negates this effect.
  • Name of the main feature is right below the magazine title in massive red letters.
  • Non-hyperbolic text reinforces the magazine's sophisticated air.
  • Free items and the mgazine's proud boast as the UK's favourite are right at the top of the cover.

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